Content Catalyst: Engaging Social Media Strategies for Nonprofits

The Nonprofit Professionals of Color Collective, sponsored by The Geraldine R. Dodge Foundation, the Robert Wood Johnson Foundation, and the Grunin Foundation, focuses on the unique needs of nonprofit leaders of color.

Our April program will feature a workshop with content edutainer and content creator, Anthony Modesto Milian, entitled "Content Catalyst: Engaging Social Media Strategies for Nonprofits."

Join us for an insightful webinar as we delve into the art of crafting compelling content to bolster support and engagement for your nonprofit organization. While the concept of "going viral" often captures attention, our focus will be on fostering meaningful connections, building a sustainable funder base, attracting vital donations, expanding client outreach, and raising awareness of your cause or issue.

In this interactive session, we'll explore proven strategies and best practices for creating content that resonates with your audience and drives tangible results. Whether you're seeking to increase donor engagement, attract new clients for your services, or amplify the visibility of your mission, this webinar is designed to equip you with the tools and insights needed to succeed.

Key topics include:

• Understanding your audience: Tailoring content to effectively reach and engage your target demographic.
• Storytelling for impact: Harnessing the power of narrative to convey your organization's mission and inspire action.
• Leveraging multimedia: Exploring various content formats, including video, infographics, and social media posts, to diversify your outreach efforts.
• Cultivating community: Building a loyal supporter base through authentic engagement and interactive experiences.
• Measuring success: Implementing metrics and analytics to evaluate the effectiveness of your content strategy and make data-driven decisions.

Whether you're a seasoned nonprofit professional or just starting your journey, this webinar offers valuable insights and practical guidance to elevate your organization's impact. Don't miss this opportunity to learn from experts in the field and take your content strategy to the next level. Register now to secure your spot!

Friday April 19th 12:30 PM- 2:30 PM EST (VIRTUAL)

See Agenda below for details

COST:

Free for Paid Members; To join The Collective, click here: https://www.nppoccollective.org/membership

$20.00 for Non-paid members

Advance registration is required.

ABOUT THE SPEAKER

Anthony Modesto Milian

"Anthony Modesto Milian is a historian and professional content creator living in South Carolina. He has worked with National Geographic, Project Pulso, The National Museum for Puerto Rican Arts and Culture, and most recently given a Ted Talk on historic subjects. He also sits on the board of the Spartanburg Arts Museum, the only contemporary art museum in the state of South Carolina. "

WHO SHOULD ATTEND:

People of color working in all levels of service in the nonprofit sector including Executives, Directors, Direct Service Staff, Entry Level staff, Board Members, and more.

Borrowing from language from the Facebook group NPOCunicorns - People of Color Nonprofit Professionals, we define People of Color as: "Black/African-American/African descent/African, Latin/Latina/Latino/Latinx, First Nations/Native American/Indigenous, Native Hawaiian and Pacific Islander, Asian, Southwest Asian, North African/Arab, Middle Eastern, South Asian, and Mixed-Race/Mixed-Ethnicity peoples.

Participation is geared to: "people of color, those who identify as, live their daily lives as, and understand themselves as people of color, and it includes white-passing and light-skinned people of color."

"We appreciate allies, advocates, and accomplices for justice." If you do not identify as a person of color, we ask you to serve as an ally, advocate, and accomplice in other spaces.